Bachelor of Media and Communication/Business | Swinburne
SW Swinburne University of Technology logo
Bachelor's Degree Mass Communication Full Time

Bachelor of Media and Communication/Bachelor of Business

at Swinburne University of Technology · Melbourne, Victoria

CRICOS course code

088392G

CRICOS provider code

00111D

This course is registered on the Commonwealth Register of Institutions and Courses for Overseas Students. Verify it yourself at cricos.education.gov.au before paying any fee.

Duration

4 years

Tuition (whole course)

A$172,400 total

Per year

A$43,100/yr

Intake

Semester 1 (Feb/Mar), Semester 2 (Jul)

About this program

The Bachelor of Media and Communication/Bachelor of Business at Swinburne University of Technology is a four-year double degree designed to equip students with a versatile skill set spanning creative media and modern business practices. This program combines media studies such as journalism, advertising, and digital content creation with core business principles including marketing, management, and finance. Students take units of study from both disciplines, allowing them to understand the interplay between communication and commerce in contemporary Australian industries.

This double degree is structured around semesters and typically requires the successful completion of units totaling the credit points outlined by Swinburne University. Students engage in project-based learning, capstone units, and may have opportunities for work-integrated learning or professional placements, which are valuable for applying classroom learning to real-world industry settings. These practical components help develop analytical and creative skills, strategic thinking, and professional communication abilities.

Graduates gain expertise in crafting persuasive messages, managing business projects, and leveraging digital media channels, highly relevant skills in Australia’s dynamic marketplace and media landscape. The course caters to those who aspire to careers at the intersection of media and business, valuing adaptability, creativity, and a solid foundation in business operations. It is particularly suited to students looking for broad career prospects across media, communications, commerce, and related fields.

International students benefit from Melbourne’s vibrant creative and business sectors, along with Australia’s generous work rights (up to 48 hours per fortnight during studies and potential post-study work via the Temporary Graduate visa, subclass 485). For admission, international applicants must meet English proficiency requirements as specified by the university. Swinburne encourages all prospective students to confirm detailed entry and course requirements on the official course page.

Entry requirements

English: International applicants must evidence English proficiency. IELTS Academic 6.0–6.5 overall is the common undergraduate and coursework-postgraduate standard, rising to 7.0–7.5 for teaching, nursing, medicine, law and social work. TOEFL iBT, PTE Academic, Cambridge C1 Advanced and the university’s own English programmes are accepted as equivalents; the Department of Home Affairs sets a separate English threshold for the Student visa itself.
International students: Registered on CRICOS for international students. A Confirmation of Enrolment (CoE) for this course supports a Student visa (subclass 500) application; Overseas Student Health Cover is required for the full duration.

Career outcomes

  • Media Planner or Advertising Executive in creative agencies and marketing firms
  • Digital Content Producer for Australian digital media organisations
  • Public Relations Coordinator in corporate, government, or not-for-profit sectors
  • Business Analyst or Marketing Manager in commercial enterprises
  • Communications Manager for tech startups or established brands
  • Entrepreneur in media, communications, or business ventures

Frequently asked questions

How long is the Bachelor of Media and Communication/Bachelor of Business at Swinburne University of Technology?

It typically takes 4 years, with intakes in Semester 1 (Feb/Mar), Semester 2 (Jul).

How much is the tuition?

Tuition is around A$172,400 total. Fees change yearly, confirm with an advisor.

What are the career outcomes?

Media Planner or Advertising Executive in creative agencies and marketing firmsDigital Content Producer for Australian digital media organisationsPublic Relations Coordinator in corporate, government, or not-for-profit sectorsBusiness Analyst or Marketing Manager in commercial en...

Guides for this subject and the application

All guides →

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